Meet the New It-Girls Swimwear Brand “Same Swim”

Last year, the bikinis we have seen on It-Girls all over Instagram
are “Kiini.” While Kiinii, the colorful bikinis made from crochet and scuba
fabric might be on the expensive side, it is so popular that it was sold out in
every single online shopping website from Net-A-Porter to Barney. You might
have spotted Kiini on celebrities and fashion blogger such as Anna Dello Russo,
Julia Restoin Roitfeld and Dree Hemmingway.

Who What Wear: This is your first major foray into design. What made you choose swimwear?
Shea Marie: It's such an exciting time for swimwear—more and more, it's really being...
As new year started, I am sure the it-girls are now looking
for another cool bikinis to wear on her getaway or on her holidays trip and let
me introduce you to ‘Same Swim’ the bikinis you are about to see all over Instagram.
Same Swim might have just been launched on October 2015 and started shipping its
first order on December 2015 but it already has over 50k followers on Instagram
and was spotted on Kendall Jenner during her cruise trip. The reason the brand
gains popularity so quickly is because it was created by Shea Maria, the
fashion influencer and fashion blogger of Peace Love Shea who currently has
over 900k followers on Instagram and is a regular at all major fashion weeks
and was promoted by her fellow fashion influencers.  

Shea Marie said on her interview with
answering to the question on why she chose swimwear as her first fashion line “It’s
such an exciting time for swimwear—more and more, it’s really being seen as a
respected form of fashion. I’ve been attending fashion weeks for the past four
weeks, New York to Paris, and nearly every designer has sent swim down the
runway.” Shea has made a very smart move as now it is the time for  luxury swimwear. A lot of women are already spending
thousands of dollars on her dresses to wear to work or for going out, it makes
sense to think that the same woman would also be spending the similar amount of
money on her swimwear just because she would want to look as good on the beach
and in a pool.

You can now buy Same
Swim at Revolve Clothing, Shopbop and SameSwim
Tags : FashionSS16
Sofia Supichaya

Sofia Supichaya

CEO & Founder
Entrepreneur, Digital Marketer, Content Creator, Creative Director, Photographer and Model. Based in Los Angeles but aspire to visit every single country in the world at least one!